From the fantastic teachers over at WPBeginner a quick and easy explainer on one of the most important parts of your website! Any small business owner, especially one who works in the business-to-business space, needs to create and maintain a database of all existing and potential customers. And that database needs to be stored somewhere in the cloud so that you can access it when you are away from the office.
The easiest way to do that is to turn your website into a database input device, and get your customers and prospects themselves to fill it up. This is a great video on how to get started doing that!